Earlier this year, Think Big hosted a conversation with Jennifer Messenger from the Metropolitan Group, where she shared insights on the power and potential of Well-Being Narratives. We’re thrilled to continue the discussion with this article by Jennifer and her colleague Max Friedenwald-Fishman, which explores how framing economic conversations through the lens of well-being can […]
How do we present injustices and wrongs in a way that engages people and allows audiences to see that a just, equitable, and joyful future is possible? Think Big teamed up with the Topos Partnership to dig into what the social science research can tell us about how we can help our audiences break out […]
Exploring the Power and Potential of Well-Being Narratives May 16, 2024 10-11am PST I 1-2pm EST Register Today What if shared narratives about progress and what matters most were about “well-being of all people” instead of “economic growth and consumption?” How would that shape our attitudes and actions — from the individual to community to […]
This year, it looks like many of us will need to communicate about the role of the Supreme Court. How can we do that in ways that build to a more constructive long-term understanding of the what the role of the court SHOULD be….the Opportunity Agenda has a helpful guide. Access the Messaging Memo
Developed by the Metropolitan Group and RAND, this narrative guide offers some early thinking on a Wellbeing Narrative in the U.S. – a narrative shift from “economic growth at all costs” to “well-being for all people.” The report reviews and examines the implications for well-being approaches gaining traction globally, and offers initial insights and recommendations […]
On February 27th, the Narrative Learning Community met to explore the fraught concept of hard work in the American narrative and to discuss promising paths forward. We shared lessons learned from our deep research across the South and Southern Midwest through the Topos/EARN-led Southern Mindshift Project and heard from partner advocates and organizers about their on-the-ground experiences. Check out […]
This press release does it all: Promotes the win, uses the effective “upside down” metaphor to explain a complex topic, connects revenue to wellbeing and community prosperity, and leans into Washington’s image of itself to say – “we can do even better.” Check out the press release
Kudos to Institute on Taxation and Economic Policy for the 7th edition of their comprehensive analysis of tax systems in all 50 states. Connecting “upside down taxes” to wealth inequality is an excellent way to explain a complex topic like regressive taxation. Access the Report and State-by-State Data
A messaging resource specifically designed for organizers, this new guide offers best practices together with a practical case study example (ISAIAH’s campaign to build power in St. Paul, Minnesota). View the Guide
This excellent interactive guide from Harmony Labs (in partnership with Earth Alliance) focuses on making climate culturally relevant. But the creative techniques they use to think about reaching audiences are useful to any issue area. Entering the next frontier of climate communications requires knowing which audiences haven’t been reached, where they gather, what drives them, […]
How do we get to a future America for all of us and for everyone, a nation in which belonging is co-created and power is authentically shared? Over the last year, Topos Partnership has worked in collaboration with the Bridge Project to conduct original research – including in-depth ethnographic interviews – building on the diagnosis of our fractured American […]
An informal conversation on BELONGING in and to America Thursday, December 14th, 2023 I 12-1pm EST I 9-10am PST Register Today At our convening last month we shared insights from our new research on the role of narrative incrafting a story of belonging in and to America—a future story untethered from white supremacy. We hope by […]
The Reparations Narrative Lab – launched by Liberation Ventures – focuses on narrative and culture change to build public support for reparations. Take a look at the extensive research and tools created during the first iteration of the Narrative Lab — including narrative briefs, webinars, and framing worksheets. Access the research and tools
New Research Shines Light on the Story of Who We Are and Can Be October 31st, 2023 I 12-1pm EDT I 9-10am PDT Imagine a future in which American identity is untethered from white supremacy — neither white supremacist nor centered around resisting white supremacy. Without forgetting the lessons of our past, this American identity […]
Racism is built into places. It shapes who can live where, how resources are distributed, who gets a say over what happens in places, and more. Places in the United States reflect, perpetuate, and amplify the racism that structures US society. Creating a racially just society requires creating a spatially just society—a society that advances […]
Well done, NC Budget and Tax Center! This video is aspirational and explains the role corporations SHOULD play to help working people and communities.
We often define abundance as a contrast. Abundance is NOT scarcity, NOT austerity, NOT competition for resources. So, then, what IS abundance? What are some of the core elements behind the term and the idea in narrative? What do these elements look like in practice? What are some of the inherent tensions? What do we […]