Think Big Brief: Communicating Truth Through the Noise
What can the research tell us about how people come to accept new information as true? And what strategies can help communicators break through when truth itself is being challenged?
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Think Big Brief: Beyond Blame – Villains, Villainy & Heroic Solutions
What happens when we focus on the villain without fully reckoning with their villanous actions (villainy)? Think Big teamed up with the Topos Partnership to explore what social science reveals about the power of villains in advocacy storytelling — and what we miss when we fail to include their harmful actions.
Think Big Brief: Breaking the Doom Loop
How do we present injustices and wrongs in a way that engages people and allows audiences to see that a just, equitable, and joyful future is possible? Check out our framing science brief on helping our audiences break out of the doom loop.
Belonging in and to America: A Short Video Series
Over the last year, we traveled from coast to coast, from city to small town, to talk with people about American identity and take an honest look at the stories we tell about ourselves, who we are, and what we value.
This short video series features some of these voices and is based on the Topos/Bridge Project jointly-released report: Belonging in and To America.